Sustainable Tourism

I'll help you!

Today’s travellers are becoming more and more aware of sustainability, which can be seen in their travel choices where sustainability aspects are increasing in importance.
Our goal is to be able to market ourselves and the Jakobstad region as an attractive and sustainable place to visit.

If you have any questions, ideas or other thoughts regarding tourism and sustainability – dont’ hesitate to contact me!


Michelle Björkholm

+358 50 408 8289

Sustainable Travel Finland

The Sustainable Travel Finland path is a 7-step development path, that helps you and your company adapt the measures needed to become a sustainable tourism company.  Once the path is completed and the criterias of the programme have been met, your company will receive the Sustainable Travel Finland label.


Introduction to sustainable tourism (in Finnish)

Environment certificates for tourism companies (in Finnish)

Sustainable tourism - info event

Sustainable Travel Finland programme and communication tips (in Finnish)